Case Studies

Real results from real retailers.

Discover how leading brands are winning with Kuona.

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How a fast-moving consumer goods company transformed its promotional strategy and turned a cost center into a source of growth

By standardizing processes and gaining end-to-end visibility, this client optimized its promotional spend while improving planning and execution. Comprehensive visibility and advanced analytics improved decision-making at the leadership level.

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How a retail company transformed its promotional strategy from a one-size-fits-all approach to targeted, intelligent promotions

By applying data intelligence and store-level segmentation, this client optimized its promotional mix by eliminating cannibalization and generating real incremental growth. A more data-driven strategy improved visibility and control over promotional impact.

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How a beverages and snacks company recovered market share through AI-driven strategic promotions

By leveraging strategic, AI-driven promotions instead of broad price cuts, this client recovered market share lost after COVID-19 while simultaneously improving operating margins.

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How a retail company transformed its pricing strategy through intelligent segmentation

In a low-inflation, high-competition environment, this client applied geo-specific and competitor-aware pricing strategies that achieved measurable volume and margin growth through smart segmentation.

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How a bottling company transformed its promotional strategy and turned a cost center into a source of growth

By standardizing processes and gaining end-to-end visibility, this client achieved a 100% improvement in promotional ROI with continuous growth for 5 years, transforming their promotional spend from a cost center into a source of growth.

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